Privacy policy

Privacy Policy

Last updated: November 2026

This Privacy Policy explains how Pets Unfiltered collects, uses, stores and discloses personal information when you visit our website, place an order or contact us. We operate in compliance with the New Zealand Privacy Act 2020.

1. Personal Information We Collect When you visit or interact with our site, we collect certain information necessary to process your orders and improve your shopping experience.

  • Information You Provide Directly: When you make a purchase or attempt to make a purchase, we collect your name, billing address, physical shipping address, email address, and phone number.
  • Payment Information: Your payment details are processed securely by Shopify Payments, our payment provider. Pets Unfiltered does not see or store your full credit card details.
  • Device and Browsing Information: When you browse our website, we automatically collect details about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device.

2. How We Use Your Personal Information We use the personal information we collect generally to fulfil any orders placed through the Site. This includes:

  • Processing your payment details.
  • Arranging shipping and providing you with order confirmations, invoices, and tracking details.
  • Communicating with you regarding your order or account enquiries.
  • Screening our orders for potential risk or fraud.
  • Providing you with marketing communications or promotional offers, only if you have explicitly opted in to receive them.

3. Sharing Your Personal Information We do not sell your personal information. We only share your personal information with trusted third-party service providers to help us run our business and deliver your orders, including:

  • Shopify: To power our online store.
  • Shipping & Courier Partners: We share your delivery name, physical address, email, and phone number with shipping intermediary platforms (such as Trade Me Courier) and our primary freight carrier (NZ Post) to generate your postage labels, secure courier tracking, and safely deliver your cards.
  • Legal Obligations: We may disclose your personal information if required to do so by New Zealand law or to respond to a lawful request from government authorities.

4. Email Marketing and Your Rights In strict accordance with the New Zealand Unsolicited Electronic Messages Act 2007, we will never add you to a marketing email list without your express consent.

  • If you opt-in to our newsletter or tick the marketing box at checkout, we may send you emails about new card releases or promotions.
  • You can opt out or unsubscribe from these marketing emails at any time by clicking the "unsubscribe" link at the bottom of any email we send, or by contacting us directly.

5. Cookies and Tracking Technologies Our website uses "cookies" (small data files placed on your device) to help the store remember your cart items, keep track of your preferences, and understand how visitors navigate the site. You can choose to disable cookies through your browser settings, though doing so may affect your ability to use certain features of our online shop.

6. Data Retention and Security We take reasonable steps to secure your personal information against loss, unauthorised access, or misuse. When you place an order through the Site, we will maintain your order information for our business and accounting records unless and until you ask us to delete this information.

7. Your Rights to Your Data Under the New Zealand Privacy Act 2020, you have the right to request access to the personal information we hold about you, and to ask that this information be corrected or updated if it is inaccurate. If you wish to exercise these rights, please contact us using the details provided below.

8. Changes to This Privacy Policy We may update this Privacy Policy from time to time in order to reflect changes to our practices or for other operational, legal, or regulatory reasons.

Contact Us For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email:

  • Brand Name: Pets Unfiltered
  • Email: hello@petsunfiltered.co.nz
  • Location: Wellington, New Zealand